In today’s world, trademarks are not just symbols, logos, or words but more than that. They refer to the company’s identity and the foundation of its reputation. For big companies like KFC, a very well-known brand which is the most valuable asset. They work very hard for so many years and they also build trust… Continue reading The Future of Trademark Enforcement: What KFC’s Lawsuit Tells Us About Brand Ownership
Category: Business
Is There Only One “Original”? KFC Sues Church’s Texas Chicken Over Recipe
KFC is a well-known brand for their recipes and fried chicken is one of them. They proudly marketed it with a secret blend of 11 herbs and spices as a unique creation. When the name fried chicken comes into the mind of consumers, the phrase “Original Recipe” always connects with KFC. KFC thinks that the… Continue reading Is There Only One “Original”? KFC Sues Church’s Texas Chicken Over Recipe
Navigating Canada’s Official Marks: Strategies for Overcoming a Unique but Complex System
When it comes to trademark protection, Canada presents a distinctive challenge to businesses—one that’s largely defined by the concept of “official marks.” While trademarks are a well-known tool for distinguishing goods and services in the marketplace, Canada’s official marks are a category that can significantly complicate a business’s ability to register or use a mark… Continue reading Navigating Canada’s Official Marks: Strategies for Overcoming a Unique but Complex System
US Cat Food Brand Challenges NZ Rival Over ‘Meow’ Trademark Dispute
When you start a new business that is full of competition and excitement, sometimes small things spark a legal battle. This is exactly what happened when the US Cat Food Brand Challenges NZ Rival Over ‘Meow’ Trademark Dispute. A single word “Meow” is so common for cats. Nobody thinks that this word creates a serious… Continue reading US Cat Food Brand Challenges NZ Rival Over ‘Meow’ Trademark Dispute
Proactive Trademark Strategy: How to Maximize Protection in the EU
Trademarks are a critical component of a business’s intellectual property portfolio. They not only protect a company’s brand identity but also contribute to its reputation and value. In the European Union (EU), having a proactive trademark strategy is essential to safeguard your brand and maximize protection. This article explores the importance of trademarks, the trademark… Continue reading Proactive Trademark Strategy: How to Maximize Protection in the EU
Trademark application processing faces extreme delays in BD: USTR
According to the latest report from the USTR (United States Trade Representative), Bangladesh is facing a severe delay in processing trademark applications. Trademarks play a vital role in protecting the individuality of every business and preventing other parties from unauthorized usage. Because of this delay in trademark application processing, businesses may face difficulty in obtaining… Continue reading Trademark application processing faces extreme delays in BD: USTR
Where Trade Secrets and Data Privacy Strategies Overlap: A Balancing Act for the Modern Business
In today’s data-driven world, innovation is king. Companies fiercely guard their competitive edge, often through a combination of trade secrets and sensitive data. Trade secrets encompass formulas, processes, and techniques that provide a business with a unique advantage. Data privacy, on the other hand, focuses on protecting personal information collected from customers, employees, and… Continue reading Where Trade Secrets and Data Privacy Strategies Overlap: A Balancing Act for the Modern Business