Category: Trademark

The Metaverse, Non-Fungible Tokens (NFTs), and Blockchain are rapidly emerging technologies revolutionizing how we interact with digital assets. As these technologies become increasingly prevalent, businesses start to recognize the importance of protecting their intellectual property in the virtual world. One crucial aspect of protecting intellectual property in the Metaverse, NFTs, and Blockchain is through trademark… Continue reading Best Practices for Drafting Trademark Applications for the Metaverse, NFTs, and Blockchain

In recent years, the Metaverse has emerged as a new frontier for businesses to expand their operations and engage with customers in a virtual space. As businesses navigate this new digital realm, protecting their intellectual property, including their trademarks, becomes increasingly important. Trademarks play a vital role in establishing a business’s identity and reputation, and… Continue reading A Guide to Trademark Protection in the Metaverse for Small Businesses

In recent years, non-fungible tokens (NFTs) have emerged as a popular and rapidly-growing segment of the digital asset market. With the increased popularity of NFTs, many creators and businesses are looking to establish their brand identities in this space by creating unique names and logos for their NFT projects. However, with proper protection, these brand… Continue reading A Guide to Trademark Registration for NFT Projects

A trademark can be “any term, phrase, symbol, design, or a combination of these things that distinguishes your goods or services,” according to the United States Patent and Trademark Office (“USPTO”). Can a physical gesture be registered as a trademark? The solution is not entirely obvious. Wide spectrum for application When popularity reaches a certain… Continue reading Trademarking Signature Pose/Looks – A Step Towards Individuality Protection

There has been an increase in trademark registration of digital or internet marks due to the rising trends of digital goods and services and other internet-related products. These made-up words are frequently registered as trademarks to identify specific product descriptions. In one of the most recent cases, the word “TOOLTIME” was given trademark registration for… Continue reading Trademark: Adding New Artificial Digital or Internet Words to the Domain

Every brand has a unique identity. In addition to the quality of service, trademarks help people recognize and trust a brand and its goods and services. Trademarks help to maintain the relationship between a brand and its customers by making it stand unique. Since trademarks are important for a brand or business, one should learn… Continue reading An Overview of Maintaining the Accountability of your Trademark

Every product and service we utilize daily has its uniqueness. The individuality of each product and service depends on the Trademark that the company provides. A traditional and non-traditional trademark helps a product or good to stand unique from others and define its identity. It can be a logo, a design, a symbol, or whatever… Continue reading Non-traditional trademarks: the new normal?

Registering your trademarks is a crucial step in the process of entering the China market by establishing a business here. Even if your trademark was previously registered abroad, you still need to do it in China to safeguard the IP there. If your trademarks are already registered, what happens? We shall examine your possibilities in… Continue reading What Happens If My Trademarks Are Already Registered in China?

Since virtual commodities are regarded as digital content or images, Class 9 is the appropriate category. However, the phrase “virtual goods” has to be further defined by clarifying the content to which the virtual products are related because it is unclear and imprecise on its own (e.g., downloadable virtual goods, namely, virtual clothing). Downloadable digital… Continue reading Use of trademarks in the Metaverse for virtual goods and NFT

Consumers are more aware than ever of the need to make ecologically beneficial choices because climate change is in everyone’s thoughts. The growing selection of environmentally friendly and sustainable items (often known as “green”) on the UK market strongly appeals to customers aware of their responsibility to slow climate change. The issue of “greenwashing,” a… Continue reading Keeping consumers from being misled: IP and greenwashing